Orange Space Suits
So, we received the orange flight suits mentioned earlier. They were great! On time, with the patches in place. What a winner!
Yes, we wore them to the marketing boot camp we went to this weekend.
The result - maximum attention. Almost every spare moment of the weekend was taken up by people wanting to talk to us about why we were wearing orange suits - which gave us a perfect opportunity to communicate our message.
Effective? You bet.
Did we feel like ding dongs? Yes.
I guess it's a decision you have to make. Take a risk for results or stay safe and be ignored.
Anyway - it was fun and exciting.