29 Minutes Makes A Difference

We just finished an awesome day of back-to-back 29 minute live call-ins with our gold members. Some of these were full-fledged members and some were trial members – the results, content and feedback were fantastic. We have gotten tremendous response from the members who participate and take full advantage of both their trial and their full membership. If you are in the trial period, I am telling you to use this stuff. IT WORKS. On the calls today, we heard amazing stories of increased success. Members telling us they are implementing our ideas, techniques and strategies and they are creating not [...]

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Here’s A Guy Who’s Got A Chance

Click the image to the left. It will open up a copy of a letter we received in the mail this week. Read it. Now, this letter is not perfect. Not even close. But it’s an example of a small business intelligently marketing. And he really stands a chance of getting good results from this campaign. I don’t show this to you because it’s a great looking piece. Or even because it’s good copy. I’m showing this to you because it is good enough. And when it comes to marketing as a small business, you need to move quickly and [...]

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Action Creates Results

I want to congratulate Dianne from Meander Magazine for TAKING ACTION. She participated in the group conference call on Thursday. Lo and behold, in my email box on Monday is an email message to her list using the almost the EXACT HEADLINE we worked on together on the conference call. She did a fantastic job copy writing the message to create and urgent, exclusive, and valuable opportunity for advertising in her magazine. She has mastered marketing secret #1 – TAKE ACTION! Good for you, Dianne. Let us know the results.

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Shocking Statistics

I have some shocking statistics to share with you. Most likely, if you’re reading this, you don’t fall into this category. BUT… Because the statistical information I am about to deliver is so powerful you will quickly realize why most people are unsuccessful or at least only marginally successful. Warning: These Numbers Will Shock You! The average American spends nearly 4 hours per day watching TV That is 28 hours per week That’s over one whole day per week wasted on Television. Almost 50 days per year. By the age of 65, he or she will have spent nine years [...]

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The Cheesecake Boats Are Coming

Jim set me up with this Cheesecake story – and I’m sure all of you have been sitting on the edge of your seat anxiously anticipating my telling of this fabulous tale… As Jim mentioned – this weekend was he and B’s 1 year anniversary (congrats!). Jim and Christy (that’s B) had their wedding cake baked by a master cheesecake baker. One of the best anywhere. Since their wedding was in October, they figured pumpkin cheesecake was fitting. Well, one of the major selling points of Mr. Cheesecake-man was that since you couldn’t save cheesecake in your freezer for a [...]

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