Home Of The Kitchen Sink!

I’ve been meaning to write this for over a week now. I just haven’t had the time. Sound familiar? That’s what everyone says. But I’m staying late to write this now because I believe it is important for you and for all entrepreneurs and small business owners. On January 2, 2006, I had lunch with my lovely wife, sister, and parents at the fine establishment pictured on the left. This is Stanlieo’s Sub Villa in Huntsville, AL. As you can see, the place isn’t much to look at. But here’s the thing. Stanlieo’s is BIG in heart, spirit, and commitment. [...]

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Your Customers Are Lab Rats

Interesting title to this blog post don’t you think? Well, the reason behind it is powerful and life changing. If you do any kind of selling this post could be the most important thing you read and act upon in 2006. So, why are your customers lab rats? I’ll tell you why you need to think of them in this way and how by doing so you can make your selling job easier and your profits go through the roof. I was listening to an old interview with Speed Selling Expert John Paul Mendocha this morning and from that interview [...]

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A Hole In None – The Blog Post That Wrote Itself

Remember the story we told you last month about the most beautiful glass of iced tea? Now hear this…yesterday we met a new client for lunch at Sam Snead’s Tavern in Downtown Orlando. Home of the OUTRAGEOUS iced tea. Needless to say, ol’ Jimbo ordered up a glass of the famous brew. To our disgust and disappointment, out came an ordinary – common – glass of plain old tea. No mint leaves, no lemon, no black straw. Nothing special. Just ordinary. Man what a let down. The point? Of course…how good is great if it’s only occasional? Scendsational by accident [...]

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Ego Makes Us Do Crazy Things – Even Work Harder, Longer, Alienate Our Families and Make Less Money.

American Express recently did a survey of Canadian small business owners as part of their overall marketing strategy to determine the attitudes, perceptions and insights of small business owners towards starting and running a small business and what keeps them motivated. The results were staggering but not surprising. Here are some of the take away points. Small business owners put in an average of 55 hours a week Small business owners spend almost every weekend catching up on work and with no plans to take any time-off but they wouldn’t have it any other way. 62% of respondents said not [...]

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What Howard Stern Knows About Marketing that Few Small Business Owners Will Ever Find Out

The King Of All Media can make people buy products and services with one mention of it on his show. Discover secret marketing tactics that Stern knows that the establishment has been keeping from you. These secrets can mean significant growth for your business in 2006. Love him or hate him, small business owners need to take stock in some of the tactics the “King Of All Media” has used to create an veritable em pire of raving fans who consume every word, product and affiliate he endorses. Regardless of whether you like him or not he undeniably has left [...]

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